We know that statistically from 100 startups 90% of them will die before reaching their first anniversary. They even say the mortality rate still counted on the following year after that. It proven empirically not only in the established innovation scene like US, China, and India, but also in many of our neighbour country like Singapore, Thailand, Malaysia. So for example this year, there is 100.000 startup founder in Indonesia, only 10.000 survive on the first year, and 1000 survive on the second year. Even there’s no-one really counted it yet in Indonesia, it shows how building a startup is very hard, not even talking the probability of becoming a unicorn yet.
How Deliveroo is transforming its business model to survive.
Online food delivery business Deliveroo has been one of Britain’s most successful startups since…